Badminton Strategy 2013-2015
Mission: To unite all stakeholders of Jamaica Badminton with one purpose : to put Jamaica Badminton first
Vision: To develop the sport of badminton in Jamaica both by increasing the number of clubs and players across the island and, by achieving a national standard of excellence so that our players are competitive internationally at all levels. To achieve this with the co-operation and unity of all the stakeholders under the guidance of a governing body that will operate with integrity, transparency and accountability.
- Developing a national program of excellence with international success as the goal
- Develop a strategy of financial strength in order to achieve mission.
- Promote unity throughout the badminton fraternity.
- Development of outreach programs across urban and rural areas of the country through introduction of badminton school programs, badminton social and business house clubs.
- Development of a strong, well-defined organization with the aim of conducting Jamaica badminton in accordance with its mission.
Strategic Priority #1
Developing a national program of excellence with international success as the goal.
- improve standard of national coaching
- coaching clinics (BWF levels)
- hire international coach
- utilize BWF coaching manual/ videos
- form alliances with coaches from different countries
- Re-activate Coaches’ Association
- Formulate a national senior and junior training program utilizing modern technology, (Video recorder, DVD, I-PADS and online assistance) with the goal of achieving international podium success.
- send players away for training (CUBA, USA and Asia)
- organize a national and international tournament schedule which will expose the players to competition at a higher level
- Triangular matches to be organized between Caribbean and Pan American member countries.
- develop a transparent selection process delivered in an appropriate time frame (six months) so that the team selected will have adequate preparation for tournaments.
- 5 level 2 coaches
- Podium success at regional senior and junior level by 2015
Committees and Associations
International Secretary (Terry Walker), & media correspondence personnel
Training Development Committee
Strategic Priority #2
Develop a strategy for financial strength.
- development of financial and fund-raising committee
- innovative ways to attract sponsors and to find money to inject into badminton
- use of the media to aid this
- Use software to keep track of financial postion
- develop alliances with BWF / PanAm / Carebaco / SDF / JOA for funding
Use of budget to forecast and manage expense/revenues
Use alliances with other sports to increase the numbers for sponsorship
Increase the club fees from $4000.00 to $6000.00/year
Change the model for funding from clubs to members
- By 2014 SDF funding should be less than 50% of total revenue
- By 2015 SDF funding should be less than 30% of total revenue
- Finance and Fundraising Committee
- IT Committee
Strategic Priority # 3
Develop unity throughout the badminton fraternity
- Have fund-raisers and encourage support of the badminton fraternity
- Promote friendly tournaments between clubs which are supported by the governing body but initiated by the clubs
- Ensure that there exists transparency in the decisions and actions taken by the governing body
- Involvement of the badminton community through suggestion boxes and participation on committees
- communication: newsletters, website, social media
- Disciplinary committee
- Annual Awards Ceremony to recognize the members of the fraternity that have contributed to the development of the sport
- archive development so that newcomers will be educated about the history of the sport in Jamaica and key contributors to badminton in Jamaica.
- Annual Awards ceremony
- Functioning Disciplinary Committee
- Existence of friendly tournaments
- Disciplinary Committee
- Awards Ceremony Committee
- IT Committee
- Finance / Fundrasing Committee
Strategic Priority # 4
Development of outreach programs across urban and rural areas of the country through introduction of badminton school programs, badminton social and business house clubs
- Make courts available in rural and urban areas
- Development of BWF Shuttletime Program in Jamaica
- Introduce badminton to businesses(Immediate)
- Create sustainable club structures for social, business, and school clubs
- Must get the sport attractive to both Middle and above class parents
- Have the Badminton coaching program re-introduced and sustained at the GC Foster
- Number of schools in league should increase by 30%
- Number of clubs (social) in club league increased by 30%
- Shuttletime implemented in 12 or more new schools
- Have at least 15 coaches coming out of GCT Foster that can coach at least at level one standards to Prep and High Schools .
- Number of businesses participating in business league with at least 7 businesses
- Business House
- Schools League
- Club League
- Shuttletime Committee
Strategic Priority # 5
Development of a strong, well-defined organization with the aim of conducting Jamaica badminton in accordance with its mission.
- Revise current constitution to strengthen governance
- Ensure that all stakeholders are informed of the strategy, mission and vision
- Develop committees to achieve specific goals and a reporting structure to ensure accountability
- Hire professional office staff
- Council members need to be given well defined roles and responsibilities
- Revised Constitution by end of 2014
- All required actions, as stated in the constitution, are executed within 2 weeks of their deadlines
- Professional staff hired, roles defined
- Strategies, mission and vision shared on JBA website
- Use of performance tool to measure deliverables for Committees
Legal Committee – Goal – Revise Constitution
IT Committee – Goal – Inform members on the Mission/Vision/Strategy
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